Arbi Xhengo and Evan Lytle, the visionary founders of ECL Marketing, are redefining support for small business owners with an inspiring blend of resilience and innovation. Arbi's journey began with determination and resourcefulness, starting from the back of a Subaru Legacy in November 2023. Despite enduring a tough winter hiatus, Arbi persevered and achieved his first real profits in detailing. However, his entrepreneurial resolve was tested when he fell victim to a scam—a $10,000 marketing agency that promised transformative results but delivered only a five-video course on basic Google Ads.

Arbi and Evan's paths crossed in an online group organized by the same deceptive agency, where detailers shared their struggles and strategies. Evan, a seasoned detailer with five years of experience and two years in business, had already scaled his operations to $18,000 per month using his own $20-a-day Google Ads strategy. When Evan discovered Arbi had paid $10,000 for what he himself had been charged $5,000, he was moved to help. In exchange for Arbi's expertise in trading, Evan shared his successful ad campaign, enabling Arbi to generate $10,000 in his first month.

Recognizing the widespread lack of reliable support for detailers, Arbi and Evan made a bold decision: to establish their own marketing agency. ECL Marketing was born from a shared mission to prevent others from falling prey to scams and to provide detailers with the tools and strategies they need to succeed.

Today, ECL Marketing has become a trusted partner for nearly 50 detailers across the United States. The agency’s reputation is built on a foundation of integrity, proven systems, and a relentless commitment to improving results. Driven by a passion for helping others, Arbi and Evan have turned their challenges into an opportunity to uplift an entire industry, setting a new standard for marketing agencies everywhere.